miércoles, 30 de mayo de 2018

As Netflix Becomes Most Valuable Media Company, Will Ads Follow? https://t.co/KOQJdydaoU


lunes, 28 de mayo de 2018

domingo, 27 de mayo de 2018

jueves, 24 de mayo de 2018

martes, 22 de mayo de 2018

Nielsen Ratings Are Dead -- Long Live Audience-Targeting Capabilities? https://t.co/SSUmwosVB6


lunes, 21 de mayo de 2018

jueves, 17 de mayo de 2018

Facebook expands its list of marketing partners, while limiting what view tags can do https://t.co/dFqk0PIlXf


viernes, 11 de mayo de 2018

Google's Work With IAB In-App Viewability Will Lead To Mobile Ad Changes https://t.co/rEPd70Sd9V


miércoles, 9 de mayo de 2018

Google's removal of DoubleClick ID presents litany of issues for brands, agencies https://t.co/jPqGFLaZql


martes, 8 de mayo de 2018

viernes, 4 de mayo de 2018

jueves, 3 de mayo de 2018

Down with viewability: MRC chief says it's time to move past 'marketplace fixation' https://t.co/rGYDOBcxyn