¿Cuánto cuesta un capítulo de una serie de Netflix? ¿Cuánto cuesta un capítulo de una serie de Netflix? https://t.co/Krb7mg7gzh

¿Cuánto cuesta un capítulo de una serie de Netflix? ¿Cuánto cuesta un capítulo de una serie de Netflix? https://t.co/Krb7mg7gzh

— Miguel López-Guzmán (@Miguel_LG) December 20, 2018

YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan. YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan. https://t.co/7t1KyUdXBi

YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan. YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan. https://t.co/7t1KyUdXBi

— Miguel López-Guzmán (@Miguel_LG) December 19, 2018

The not-hot list for 2019 The not-hot list for 2019 https://t.co/o1Zc0QaeUO

The not-hot list for 2019 The not-hot list for 2019 https://t.co/o1Zc0QaeUO

— Miguel López-Guzmán (@Miguel_LG) December 19, 2018

Telefonica presenta Movistar Car para convertir el vehiculo en un coche conectado Telefonica presenta Movistar Car para convertir el vehiculo en un coche conectado https://t.co/qEOzaQ48Pe

Telefonica presenta Movistar Car para convertir el vehiculo en un coche conectado Telefonica presenta Movistar Car para convertir el vehiculo en un coche conectado https://t.co/qEOzaQ48Pe

— Miguel López-Guzmán (@Miguel_LG) December 18, 2018

From reach to addressable: TV is at a crossroads From reach to addressable: TV is at a crossroads https://t.co/6X5ago2v4r

From reach to addressable: TV is at a crossroads From reach to addressable: TV is at a crossroads https://t.co/6X5ago2v4r

— Miguel López-Guzmán (@Miguel_LG) December 18, 2018

Google adds pay for conversions bidding in Display campaigns Google adds pay for conversions bidding in Display campaigns https://t.co/d6cvvgVIvn

Google adds pay for conversions bidding in Display campaigns Google adds pay for conversions bidding in Display campaigns https://t.co/d6cvvgVIvn

— Miguel López-Guzmán (@Miguel_LG) December 17, 2018

https://t.co/C4aD3Eew4Z

https://t.co/C4aD3Eew4Z

— Miguel López-Guzmán (@Miguel_LG) December 7, 2018

Ya puedes comprar más barato en internet: adiós al geobloqueo (y cómo te beneficia) https://t.co/g0i0hjIe34

Ya puedes comprar más barato en internet: adiós al geobloqueo (y cómo te beneficia) https://t.co/g0i0hjIe34

— Miguel López-Guzmán (@Miguel_LG) December 4, 2018

YouTube begins showing twice as many 'pre-roll' ads https://t.co/hHh54iKXmV

YouTube begins showing twice as many 'pre-roll' ads https://t.co/hHh54iKXmV

— Miguel López-Guzmán (@Miguel_LG) November 22, 2018

65% of digital media will be programmatic in 2019 https://t.co/cb0aWNeNQk

65% of digital media will be programmatic in 2019 https://t.co/cb0aWNeNQk

— Miguel López-Guzmán (@Miguel_LG) November 19, 2018

How an Open Approach Can Help Independents Survive as Walled Gardens Decline https://t.co/ofw71vMetV

How an Open Approach Can Help Independents Survive as Walled Gardens Decline https://t.co/ofw71vMetV

— Miguel López-Guzmán (@Miguel_LG) November 19, 2018

YouTube is now showing ad-supported Hollywood movies https://t.co/h0XlSePO5U

YouTube is now showing ad-supported Hollywood movies https://t.co/h0XlSePO5U

— Miguel López-Guzmán (@Miguel_LG) November 19, 2018

Estupidez artificial: el problema que nadie vio venir | Ciencia | EL PAÍS https://t.co/NesbdXIMTa

Estupidez artificial: el problema que nadie vio venir | Ciencia | EL PAÍS https://t.co/NesbdXIMTa

— Miguel López-Guzmán (@Miguel_LG) November 18, 2018

'Alexa, what are we really using smart speakers for?' https://t.co/cbilX4angg

'Alexa, what are we really using smart speakers for?' https://t.co/cbilX4angg

— Miguel López-Guzmán (@Miguel_LG) November 14, 2018

https://t.co/r8jY2AE4wb

https://t.co/r8jY2AE4wb

— Miguel López-Guzmán (@Miguel_LG) November 13, 2018

The disastrous consequences of measuring engagement https://t.co/94dVfEHObs

The disastrous consequences of measuring engagement https://t.co/94dVfEHObs

— Miguel López-Guzmán (@Miguel_LG) November 13, 2018

Can You Hear Me Now? Why Audio -- Not Voice -- Is Already The Next New Thing https://t.co/BhU4nqrUon @mp_joemandese

Can You Hear Me Now? Why Audio -- Not Voice -- Is Already The Next New Thing https://t.co/BhU4nqrUon @mp_joemandese

— Miguel López-Guzmán (@Miguel_LG) November 13, 2018

Digital ads that met the standards set by the Trustworthy Accountability Group (TAG) witnessed 84% less fraud and invalid traffic https://t.co/114FT9K04t https://t.co/fV38Nl0asE

Digital ads that met the standards set by the Trustworthy Accountability Group (TAG) witnessed 84% less fraud and invalid traffic https://t.co/114FT9K04t pic.twitter.com/fV38Nl0asE

— Miguel López-Guzmán (@Miguel_LG) November 12, 2018

jajaja @Rgutilo https://t.co/SgLinJl9iH

jajaja @Rgutilo https://t.co/SgLinJl9iH

— Miguel López-Guzmán (@Miguel_LG) October 31, 2018

What a Decentralized Web Means for Digital Advertising https://t.co/jOs6FlAPRh

What a Decentralized Web Means for Digital Advertising https://t.co/jOs6FlAPRh

— Miguel López-Guzmán (@Miguel_LG) October 23, 2018

https://t.co/gAjJb7p8cA

https://t.co/gAjJb7p8cA

— Miguel López-Guzmán (@Miguel_LG) October 22, 2018

Deme un Polo por seis euros https://t.co/sAouAJCRQR vía @elpais_economia

Deme un Polo por seis euros https://t.co/sAouAJCRQR vía @elpais_economia

— Miguel López-Guzmán (@Miguel_LG) October 21, 2018

El Corte Inglés, Inditex y los bancos esquivan el golpe de la ‘tasa Google’ española https://t.co/bxF9JLoe2r

El Corte Inglés, Inditex y los bancos esquivan el golpe de la ‘tasa Google’ española https://t.co/bxF9JLoe2r

— Miguel López-Guzmán (@Miguel_LG) October 13, 2018

Las ventas online de gran consumo en España son aún cinco veces inferior a Francia y Reino Unido https://t.co/YW5RXpZHCT

Las ventas online de gran consumo en España son aún cinco veces inferior a Francia y Reino Unido https://t.co/YW5RXpZHCT

— Miguel López-Guzmán (@Miguel_LG) October 10, 2018

A First-Time View Of 'In-View,' Report Benchmarks Desktop, Mobile, Video & Display https://t.co/8b06zreJ7m

A First-Time View Of 'In-View,' Report Benchmarks Desktop, Mobile, Video & Display https://t.co/8b06zreJ7m

— Miguel López-Guzmán (@Miguel_LG) October 10, 2018

ATRESMEDIA y AMC Networks abren para mercado europeo su paquete de contenido televisivo https://t.co/KZmKFlbGs8

ATRESMEDIA y AMC Networks abren para mercado europeo su paquete de contenido televisivo https://t.co/KZmKFlbGs8

— Miguel López-Guzmán (@Miguel_LG) October 9, 2018

The Facebook Pixel Will Add a First-Party Cookie Option https://t.co/ZqsmkJsw83

The Facebook Pixel Will Add a First-Party Cookie Option https://t.co/ZqsmkJsw83

— Miguel López-Guzmán (@Miguel_LG) October 8, 2018

El Corte Inglés pedirá un fee a las marcas que alquilan sus espacios para mejorar márgenes https://t.co/pcfznd3g0v

El Corte Inglés pedirá un fee a las marcas que alquilan sus espacios para mejorar márgenes https://t.co/pcfznd3g0v

— Miguel López-Guzmán (@Miguel_LG) October 5, 2018

Hacienda impondrá un impuesto del 3% a las tecnológicas desde Google a Airbnb | Economía https://t.co/eLKebVGAyw

Hacienda impondrá un impuesto del 3% a las tecnológicas desde Google a Airbnb | Economía https://t.co/eLKebVGAyw

— Miguel López-Guzmán (@Miguel_LG) October 4, 2018

Amazon to launch ad-supported video service https://t.co/1lh5B4p9BF

Amazon to launch ad-supported video service https://t.co/1lh5B4p9BF

— Miguel López-Guzmán (@Miguel_LG) October 3, 2018

Google Adds Custom Performance Metrics, Opening Themselves Up to More Scrutiny https://t.co/4uywP12HXN

Google Adds Custom Performance Metrics, Opening Themselves Up to More Scrutiny https://t.co/4uywP12HXN

— Miguel López-Guzmán (@Miguel_LG) October 1, 2018

IAS media quality report paints a slightly more optimistic picture for programmatic ad buyers https://t.co/0l0Lx6CdFO

IAS media quality report paints a slightly more optimistic picture for programmatic ad buyers https://t.co/0l0Lx6CdFO

— Miguel López-Guzmán (@Miguel_LG) September 28, 2018

33Across launches ‘first open exchange with only viewable inventory’ https://t.co/PJPpUOUMlK

33Across launches ‘first open exchange with only viewable inventory’ https://t.co/PJPpUOUMlK

— Miguel López-Guzmán (@Miguel_LG) September 28, 2018

TV Stations' Consortium Launches Programmatic TV Ad Effort https://t.co/NLZgr7kx2x

TV Stations' Consortium Launches Programmatic TV Ad Effort https://t.co/NLZgr7kx2x

— Miguel López-Guzmán (@Miguel_LG) September 28, 2018

What's the lifespan of data? https://t.co/RtnaffFb5S

What's the lifespan of data? https://t.co/RtnaffFb5S

— Miguel López-Guzmán (@Miguel_LG) September 27, 2018

Amazon’s Alexa finds its business model: in-skill purchases https://t.co/p5FqaNpMKz

Amazon’s Alexa finds its business model: in-skill purchases https://t.co/p5FqaNpMKz

— Miguel López-Guzmán (@Miguel_LG) September 27, 2018

Mercadona ya casi tiene tanta cuota de mercado como el resto de grandes cadenas juntas | Ahorro y Consumo https://t.co/UQjaGbCfLA

Mercadona ya casi tiene tanta cuota de mercado como el resto de grandes cadenas juntas | Ahorro y Consumo https://t.co/UQjaGbCfLA

— Miguel López-Guzmán (@Miguel_LG) September 26, 2018

Almost Half of Young Facebook Users Have Taken A Break From the Platform https://t.co/aAIGdiXZ9P

Almost Half of Young Facebook Users Have Taken A Break From the Platform https://t.co/aAIGdiXZ9P

— Miguel López-Guzmán (@Miguel_LG) September 25, 2018

Snapchat, Amazon team up to form mobile-commerce power duo https://t.co/svV4PsBqAp

Snapchat, Amazon team up to form mobile-commerce power duo https://t.co/svV4PsBqAp

— Miguel López-Guzmán (@Miguel_LG) September 25, 2018

La #publicidad atraviesa un mal momento, según los Medios @madinaEd https://t.co/eKgteI59pq

La #publicidad atraviesa un mal momento, según los Medios @madinaEd https://t.co/eKgteI59pq

— Miguel López-Guzmán (@Miguel_LG) September 25, 2018

Amazon launches a dozen new devices to put ‘Alexa everywhere’ https://t.co/4EARkyTPBS

Amazon launches a dozen new devices to put ‘Alexa everywhere’ https://t.co/4EARkyTPBS

— Miguel López-Guzmán (@Miguel_LG) September 24, 2018

Has OTT Advertising's Time Arrived? https://t.co/SNwsH00RCJ

Has OTT Advertising's Time Arrived? https://t.co/SNwsH00RCJ

— Miguel López-Guzmán (@Miguel_LG) September 24, 2018

Here's why Adobe just dished out $4.75B for Marketo https://t.co/1Kr01cdwkC

Here's why Adobe just dished out $4.75B for Marketo https://t.co/1Kr01cdwkC

— Miguel López-Guzmán (@Miguel_LG) September 24, 2018

Comcast derrota a Fox en la batalla por Sky al ofrecer 33.600 millones | Economía https://t.co/bJr10UoJnN

Comcast derrota a Fox en la batalla por Sky al ofrecer 33.600 millones | Economía https://t.co/bJr10UoJnN

— Miguel López-Guzmán (@Miguel_LG) September 23, 2018

Cómo funciona Nextdoor, la red social entre vecinos que llega hoy a España https://t.co/3mTwV6f7e3

Cómo funciona Nextdoor, la red social entre vecinos que llega hoy a España https://t.co/3mTwV6f7e3

— Miguel López-Guzmán (@Miguel_LG) September 21, 2018

Las gafas que hacen que el supermercado sepa lo que piensas cuando estás comprando | Ahorro y Consumo https://t.co/4jZlc5dMsa

Las gafas que hacen que el supermercado sepa lo que piensas cuando estás comprando | Ahorro y Consumo https://t.co/4jZlc5dMsa

— Miguel López-Guzmán (@Miguel_LG) September 21, 2018

Amazon Joins Digital's 'Big 3,' Displaces Microsoft https://t.co/qpAioNuz6X

Amazon Joins Digital's 'Big 3,' Displaces Microsoft https://t.co/qpAioNuz6X

— Miguel López-Guzmán (@Miguel_LG) September 20, 2018

Amazon may open up to 3,000 cashierless stores by 2021 https://t.co/NNJ2S2PxSj

Amazon may open up to 3,000 cashierless stores by 2021 https://t.co/NNJ2S2PxSj

— Miguel López-Guzmán (@Miguel_LG) September 20, 2018

La prensa española podria dejar de ser gratis en Internet en 2019 https://t.co/hRiWD6nUwb

La prensa española podria dejar de ser gratis en Internet en 2019https://t.co/hRiWD6nUwb

— Miguel López-Guzmán (@Miguel_LG) September 20, 2018

The amplifcation effect of digital display ads https://t.co/FjYjIilAo9

The amplifcation effect of digital display ads https://t.co/FjYjIilAo9

— Miguel López-Guzmán (@Miguel_LG) September 19, 2018

Castilla y León propone que los comercios cobren a aquellos que se prueben ropa en las tiendas https://t.co/l5JQkOTZTg

Castilla y León propone que los comercios cobren a aquellos que se prueben ropa en las tiendas https://t.co/l5JQkOTZTg

— Miguel López-Guzmán (@Miguel_LG) September 18, 2018

Apple paga a Irlanda los 14.300 millones que Bruselas le reclamó por ventajas fiscales https://t.co/hju70woxA1

Apple paga a Irlanda los 14.300 millones que Bruselas le reclamó por ventajas fiscales https://t.co/hju70woxA1

— Miguel López-Guzmán (@Miguel_LG) September 18, 2018

El cofundador de Salesforce compra la revista 'Time' por 190 millones de dólares https://t.co/Sd8wUt5mKC

El cofundador de Salesforce compra la revista 'Time' por 190 millones de dólares https://t.co/Sd8wUt5mKC

— Miguel López-Guzmán (@Miguel_LG) September 18, 2018

Report Finds Digital Ad Discrepancies Remain High, In Need Of Solution https://t.co/wWBsJasCfX

Report Finds Digital Ad Discrepancies Remain High, In Need Of Solution https://t.co/wWBsJasCfX

— Miguel López-Guzmán (@Miguel_LG) September 18, 2018

Google Rolls Out Video Ads in Showcase Shopping And Shoppable Image Ads https://t.co/cNFovcO6iS

Google Rolls Out Video Ads in Showcase Shopping And Shoppable Image Ads https://t.co/cNFovcO6iS

— Miguel López-Guzmán (@Miguel_LG) September 17, 2018

La escucha en streaming ya duplica a la Onda Media, según el EGM. Cada vez hay más podcasts de producción específica https://t.co/EHZtaGdW5T

La escucha en streaming ya duplica a la Onda Media, según el EGM. Cada vez hay más podcasts de producción específica https://t.co/EHZtaGdW5T

— Miguel López-Guzmán (@Miguel_LG) September 14, 2018

IAB Europe Estimates 80% Of Mobile Traded Programmatically In 2017 https://t.co/HRloHpoCAB

IAB Europe Estimates 80% Of Mobile Traded Programmatically In 2017 https://t.co/HRloHpoCAB

— Miguel López-Guzmán (@Miguel_LG) September 14, 2018

El 17% de los ingresos de los bares y restaurantes ya proceden del delivery | Ahorro y Consumo https://t.co/yZ9Dvlqf2r

El 17% de los ingresos de los bares y restaurantes ya proceden del delivery | Ahorro y Consumo https://t.co/yZ9Dvlqf2r

— Miguel López-Guzmán (@Miguel_LG) September 14, 2018

Nueve meses de cárcel por vender opiniones falsas en TripAdvisor https://t.co/v0ZujukOUZ

Nueve meses de cárcel por vender opiniones falsas en TripAdvisor https://t.co/v0ZujukOUZ

— Miguel López-Guzmán (@Miguel_LG) September 13, 2018

The Trade Desk goes to print with ‘worst’ ads in national newspapers https://t.co/I6Vn5T3iyX

The Trade Desk goes to print with ‘worst’ ads in national newspapers https://t.co/I6Vn5T3iyX

— Miguel López-Guzmán (@Miguel_LG) September 13, 2018

Consumers Still Favor Free, Ad-Supported TV https://t.co/g21bdddP5b

Consumers Still Favor Free, Ad-Supported TV https://t.co/g21bdddP5b

— Miguel López-Guzmán (@Miguel_LG) September 13, 2018

Will WhatsApp plug the revenue hole for Facebook? https://t.co/rcQI7H3r55

Will WhatsApp plug the revenue hole for Facebook? https://t.co/rcQI7H3r55

— Miguel López-Guzmán (@Miguel_LG) September 12, 2018

Brand early, brand often https://t.co/jUUt1xhvZM

Brand early, brand often https://t.co/jUUt1xhvZM

— Miguel López-Guzmán (@Miguel_LG) September 11, 2018

IAB Podcast Upfront: Presenters Pitch The 'Personal Relationship' Of Audio https://t.co/Lxb2bAnfh9

IAB Podcast Upfront: Presenters Pitch The 'Personal Relationship' Of Audio https://t.co/Lxb2bAnfh9

— Miguel López-Guzmán (@Miguel_LG) September 11, 2018

In Brands We Trust: Study Finds Higher Loyalty, Recommendations, Sales https://t.co/Tx46A8LCa0

In Brands We Trust: Study Finds Higher Loyalty, Recommendations, Sales https://t.co/Tx46A8LCa0

— Miguel López-Guzmán (@Miguel_LG) September 10, 2018

En @elconfidencial: Ofensiva del Gobierno para aprobar la ley de copyright de la UE que "destruirá" internet https://t.co/l3p6S8sLIr

En @elconfidencial: Ofensiva del Gobierno para aprobar la ley de copyright de la UE que "destruirá" internet https://t.co/l3p6S8sLIr

— Miguel López-Guzmán (@Miguel_LG) September 8, 2018

La compra online ha crecido un 12,5% en España durante la última década https://t.co/qL9P6dVDY7

La compra online ha crecido un 12,5% en España durante la última década https://t.co/qL9P6dVDY7

— Miguel López-Guzmán (@Miguel_LG) September 7, 2018

La UE quiere que Netflix o Amazon ofrezcan un 30% de contenido local https://t.co/PVNs1n1aYq

La UE quiere que Netflix o Amazon ofrezcan un 30% de contenido local https://t.co/PVNs1n1aYq

— Miguel López-Guzmán (@Miguel_LG) September 6, 2018

Amazon's ad-supported video service faces many hurdles, but the upside is huge https://t.co/fqyWZDXNqu

Amazon's ad-supported video service faces many hurdles, but the upside is huge https://t.co/fqyWZDXNqu

— Miguel López-Guzmán (@Miguel_LG) September 6, 2018

Google Pushes Hard To Regulate Search Ads https://t.co/YWAZHKopuP

Google Pushes Hard To Regulate Search Ads https://t.co/YWAZHKopuP

— Miguel López-Guzmán (@Miguel_LG) September 6, 2018

Amazon renames its ad services to cut down on the confusion https://t.co/TRYKD3C0wt

Amazon renames its ad services to cut down on the confusion https://t.co/TRYKD3C0wt

— Miguel López-Guzmán (@Miguel_LG) September 6, 2018

https://t.co/zCJje9sLfp

https://t.co/zCJje9sLfp

— Miguel López-Guzmán (@Miguel_LG) September 4, 2018

"Así es Watch, el Youtube de Facebook que ya se encuentra entre nosotros" https://t.co/mKPM2H6OR0 #technacional #feedly

"Así es Watch, el Youtube de Facebook que ya se encuentra entre nosotros" https://t.co/mKPM2H6OR0 #technacional #feedly

— Miguel López-Guzmán (@Miguel_LG) August 31, 2018

The on-demand economy is driving a growing workforce of employees who are contracted and terminated at will, often based on little more than user ratings. Five Stars -- Or Ratings Purgatory? https://t.co/pRSMl5Qotb

The on-demand economy is driving a growing workforce of employees who are contracted and terminated at will, often based on little more than user ratings. Five Stars -- Or Ratings Purgatory? https://t.co/pRSMl5Qotb

— Miguel López-Guzmán (@Miguel_LG) August 29, 2018

YouTube tendrá más anuncios, no omitibles, para que los creadores ganen más dinero https://t.co/8EXITjRfOx

YouTube tendrá más anuncios, no omitibles, para que los creadores ganen más dinero https://t.co/8EXITjRfOx

— Miguel López-Guzmán (@Miguel_LG) August 29, 2018

Google Introduces 'Ad Strength,' New Metric Measures Relevance https://t.co/VzowqMLvja

Google Introduces 'Ad Strength,' New Metric Measures Relevance https://t.co/VzowqMLvja

— Miguel López-Guzmán (@Miguel_LG) August 29, 2018

La Casa Blanca investigará las búsquedas de Google tras las críticas de Trump | Internacional | EL PAÍS https://t.co/jVSnKHF4R3

La Casa Blanca investigará las búsquedas de Google tras las críticas de Trump | Internacional | EL PAÍS https://t.co/jVSnKHF4R3

— Miguel López-Guzmán (@Miguel_LG) August 28, 2018

Así será el “Netflix” de Disney https://t.co/iv2Yt8BAwZ

Así será el “Netflix” de Disney https://t.co/iv2Yt8BAwZ

— Miguel López-Guzmán (@Miguel_LG) August 28, 2018

Airbnb sues New York City to block user data bill over privacy https://t.co/7ZWIf5upUl

Airbnb sues New York City to block user data bill over privacy https://t.co/7ZWIf5upUl

— Miguel López-Guzmán (@Miguel_LG) August 27, 2018

Las cadenas reinventan la tienda de moda | Economía | EL PAÍS https://t.co/mOPbrKp62V

Las cadenas reinventan la tienda de moda | Economía | EL PAÍS https://t.co/mOPbrKp62V

— Miguel López-Guzmán (@Miguel_LG) August 26, 2018

The new Facebooks: the trend towards a closed social media https://t.co/3jFSJtBjjU

The new Facebooks: the trend towards a closed social media https://t.co/3jFSJtBjjU

— Miguel López-Guzmán (@Miguel_LG) August 23, 2018

Facebook removes 5,000 ad targeting terms, from 'Passover' to 'Buddhism' https://t.co/oQeHr7VJwe

Facebook removes 5,000 ad targeting terms, from 'Passover' to 'Buddhism' https://t.co/oQeHr7VJwe

— Miguel López-Guzmán (@Miguel_LG) August 22, 2018

Amazon is ready to take on Apple and Spotify in streaming music https://t.co/XfRwg80Qns

Amazon is ready to take on Apple and Spotify in streaming music https://t.co/XfRwg80Qns

— Miguel López-Guzmán (@Miguel_LG) August 20, 2018

Sizmek unveils unified ad serving platform it says can replace Google’s walled garden https://t.co/n9oyE1JTol

Sizmek unveils unified ad serving platform it says can replace Google’s walled garden https://t.co/n9oyE1JTol

— Miguel López-Guzmán (@Miguel_LG) August 20, 2018

Libro blanco ‘Tendencias globales de #TV y video’ (SpotX ): Crece tv on demand, pero tv lineal muy popular https://t.co/zmiszHs4jR

Libro blanco ‘Tendencias globales de #TV y video’ (SpotX ): Crece tv on demand, pero tv lineal muy popular https://t.co/zmiszHs4jR

— Miguel López-Guzmán (@Miguel_LG) August 17, 2018

Analysts say Amazon’s advertising business will surpass AWS by 2021 https://t.co/hlHl5ctaIF

Analysts say Amazon’s advertising business will surpass AWS by 2021 https://t.co/hlHl5ctaIF

— Miguel López-Guzmán (@Miguel_LG) August 16, 2018

Why Facebook is showing La Liga across south Asia https://t.co/Ar4jTrZ9dn

Why Facebook is showing La Liga across south Asia https://t.co/Ar4jTrZ9dn

— Miguel López-Guzmán (@Miguel_LG) August 16, 2018

Should Marketers Ad Target Households Or Individuals? https://t.co/TLKf0bpFtG

Should Marketers Ad Target Households Or Individuals? https://t.co/TLKf0bpFtG

— Miguel López-Guzmán (@Miguel_LG) August 16, 2018

The United States finally starts to talk about data privacy legislation https://t.co/vD0oxI1eWh

The United States finally starts to talk about data privacy legislation https://t.co/vD0oxI1eWh

— Miguel López-Guzmán (@Miguel_LG) August 14, 2018

Liga Santander: LaLiga llega a un acuerdo sin precedentes con Facebook para emitir sus partidos en Asia https://t.co/AbBEeZkI2l

Liga Santander: LaLiga llega a un acuerdo sin precedentes con Facebook para emitir sus partidos en Asia https://t.co/AbBEeZkI2l

— Miguel López-Guzmán (@Miguel_LG) August 14, 2018

Who Wins And Loses When 9 Trillion Linear TV Ads Disappear? https://t.co/kXPO33PBDs

Who Wins And Loses When 9 Trillion Linear TV Ads Disappear? https://t.co/kXPO33PBDs

— Miguel López-Guzmán (@Miguel_LG) August 13, 2018

NewTV, la startup que le plantará cara Netflix con capítulos de 10 minutos https://t.co/X8PiAwWhZU

NewTV, la startup que le plantará cara Netflix con capítulos de 10 minutos https://t.co/X8PiAwWhZU

— Miguel López-Guzmán (@Miguel_LG) August 10, 2018

Spotify tests letting listeners skip any ads they want, as much as they want https://t.co/W4i1wtjqDR

Spotify tests letting listeners skip any ads they want, as much as they want https://t.co/W4i1wtjqDR

— Miguel López-Guzmán (@Miguel_LG) August 10, 2018

Study Finds Ad Execs Hold Back Media Dollars Due To Poor Measurement https://t.co/4NX3TPNrds

Study Finds Ad Execs Hold Back Media Dollars Due To Poor Measurement https://t.co/4NX3TPNrds

— Miguel López-Guzmán (@Miguel_LG) August 9, 2018

Amazon's own figures suggest voice commerce is overblown https://t.co/BJmgjpCK8Z

Amazon's own figures suggest voice commerce is overblown https://t.co/BJmgjpCK8Z

— Miguel López-Guzmán (@Miguel_LG) August 9, 2018

Facebook-Owned Sites Drop Levels Of Digital Consumption https://t.co/yZTNnsIp2i

Facebook-Owned Sites Drop Levels Of Digital Consumption https://t.co/yZTNnsIp2i

— Miguel López-Guzmán (@Miguel_LG) August 8, 2018

Apple is getting into original content. Where does that leave advertisers? https://t.co/xaqlG56Uzx

Apple is getting into original content. Where does that leave advertisers? https://t.co/xaqlG56Uzx

— Miguel López-Guzmán (@Miguel_LG) August 7, 2018

Nuevo WhatsApp para Negocios, y ya sabemos cómo ganará dinero https://t.co/18pNDOt4IG

Nuevo WhatsApp para Negocios, y ya sabemos cómo ganará dinero https://t.co/18pNDOt4IG

— Miguel López-Guzmán (@Miguel_LG) August 2, 2018

Apple expands app search ads in push to take on Google and Facebook https://t.co/jTcnkchxXR

Apple expands app search ads in push to take on Google and Facebook https://t.co/jTcnkchxXR

— Miguel López-Guzmán (@Miguel_LG) August 2, 2018

Most Marketers Plan To Go Direct-To-Consumer, Bypass 'Walled Gardens' https://t.co/dhhZJtEkoS

Most Marketers Plan To Go Direct-To-Consumer, Bypass 'Walled Gardens' https://t.co/dhhZJtEkoS

— Miguel López-Guzmán (@Miguel_LG) August 2, 2018

Facebook updates video ad metrics & adds Moat as measurement partner https://t.co/vVziFhTaua

Facebook updates video ad metrics & adds Moat as measurement partner https://t.co/vVziFhTaua

— Miguel López-Guzmán (@Miguel_LG) August 1, 2018

LinkedIn Redesigns Campaign Manager, Adds Search, Voice Capabilities https://t.co/bbBKclSRJR

LinkedIn Redesigns Campaign Manager, Adds Search, Voice Capabilities https://t.co/bbBKclSRJR

— Miguel López-Guzmán (@Miguel_LG) July 31, 2018

Google allows advertisers to buy ads.txt authorized-only inventory https://t.co/DmWLvbxpNO

Google allows advertisers to buy ads.txt authorized-only inventory https://t.co/DmWLvbxpNO

— Miguel López-Guzmán (@Miguel_LG) July 30, 2018

Ad Industry Blasts Apple's New Privacy Settings https://t.co/BssIoCjCMk

Ad Industry Blasts Apple's New Privacy Settings https://t.co/BssIoCjCMk

— Miguel López-Guzmán (@Miguel_LG) July 27, 2018

El tiempo de conexión a Facebook descendió un 31% entre 2014 y 2017. https://t.co/EODVBZcE91

El tiempo de conexión a Facebook descendió un 31% entre 2014 y 2017. https://t.co/EODVBZcE91

— Miguel López-Guzmán (@Miguel_LG) July 26, 2018

Facebook rolls out social video feature Watch Party to all Groups https://t.co/GxcdDqQDG8

Facebook rolls out social video feature Watch Party to all Groups https://t.co/GxcdDqQDG8

— Miguel López-Guzmán (@Miguel_LG) July 26, 2018

Google, Facebook, Microsoft y Twitter se asocian en nuevo proyecto de datos https://t.co/nxX4KMvtBw

Google, Facebook, Microsoft y Twitter se asocian en nuevo proyecto de datos https://t.co/nxX4KMvtBw

— Miguel López-Guzmán (@Miguel_LG) July 25, 2018

Project ‘Fuchsia’: Google Is Quietly Working on a Successor to Android - Bloomberg https://t.co/a9bM4QgEwr

Project ‘Fuchsia’: Google Is Quietly Working on a Successor to Android - Bloomberg https://t.co/a9bM4QgEwr

— Miguel López-Guzmán (@Miguel_LG) July 24, 2018

We Have A Floor For Viewability -- Do We Need A Ceiling Too? https://t.co/DEbwdtXIzy

We Have A Floor For Viewability -- Do We Need A Ceiling Too? https://t.co/DEbwdtXIzy

— Miguel López-Guzmán (@Miguel_LG) July 24, 2018

GDPR and AI boost contextual advertising https://t.co/LxUlnAeFfu

GDPR and AI boost contextual advertising https://t.co/LxUlnAeFfu

— Miguel López-Guzmán (@Miguel_LG) July 24, 2018

Here's how EU's $5b fine against Google will affect the digital ad ecosystem https://t.co/Rz2cUawL78

Here's how EU's $5b fine against Google will affect the digital ad ecosystem https://t.co/Rz2cUawL78

— Miguel López-Guzmán (@Miguel_LG) July 24, 2018

Amazon se come la mitad del pastel digital americano https://t.co/PwZ21GNeDP

Amazon se come la mitad del pastel digital americano https://t.co/PwZ21GNeDP

— Miguel López-Guzmán (@Miguel_LG) July 16, 2018

Vuelco en Facebook: por qué a partir de ahora te vas a conectar mucho menos tiempo https://t.co/C1XGOGZkr6

Vuelco en Facebook: por qué a partir de ahora te vas a conectar mucho menos tiempo https://t.co/C1XGOGZkr6

— Miguel López-Guzmán (@Miguel_LG) July 7, 2018

Luka Doncic se despide del Madrid con una carta: "¡Volveré!" https://t.co/H3SOhQucQK

Luka Doncic se despide del Madrid con una carta: "¡Volveré!" https://t.co/H3SOhQucQK

— Miguel López-Guzmán (@Miguel_LG) June 30, 2018

Microsoft launches Bing Visual Search Tool - Business Insider https://t.co/AJh5FDTxRQ

Microsoft launches Bing Visual Search Tool - Business Insider https://t.co/AJh5FDTxRQ

— Miguel López-Guzmán (@Miguel_LG) June 26, 2018

Study Finds Consumers Prefer Longer, Not Short-Form Ad Units https://t.co/p2cogCIewa

Study Finds Consumers Prefer Longer, Not Short-Form Ad Units https://t.co/p2cogCIewa

— Miguel López-Guzmán (@Miguel_LG) June 25, 2018

Instagram presenta IGTV, su nueva característica para creadores de vídeos móviles https://t.co/0h5rifAhvm

Instagram presenta IGTV, su nueva característica para creadores de vídeos móviles https://t.co/0h5rifAhvm

— Miguel López-Guzmán (@Miguel_LG) June 21, 2018

El ecommerce de alimentación se multiplica por tres en España https://t.co/ddjjG8WcUF

El ecommerce de alimentación se multiplica por tres en España https://t.co/ddjjG8WcUF

— Miguel López-Guzmán (@Miguel_LG) June 21, 2018

Llega a España Google Home, el asistente inteligente para el hogar | Tecnología | EL PAÍS https://t.co/DF8BIfDTiA

Llega a España Google Home, el asistente inteligente para el hogar | Tecnología | EL PAÍS https://t.co/DF8BIfDTiA

— Miguel López-Guzmán (@Miguel_LG) June 20, 2018

Las mejores campañas de Publicidad Exterior del Mundo https://t.co/KlpNfGe8Tr

Las mejores campañas de Publicidad Exterior del Mundo https://t.co/KlpNfGe8Tr

— Miguel López-Guzmán (@Miguel_LG) June 20, 2018

Las marcas venden un 10,6% más si complementan televisión con Facebook https://t.co/BKHctdJb2t

Las marcas venden un 10,6% más si complementan televisión con Facebook https://t.co/BKHctdJb2t

— Miguel López-Guzmán (@Miguel_LG) June 14, 2018

Six-Second Video Ads Positioned For Success https://t.co/HqcrjzB9ZG

Six-Second Video Ads Positioned For Success https://t.co/HqcrjzB9ZG

— Miguel López-Guzmán (@Miguel_LG) June 13, 2018

TV ads set for digitally-driven comeback https://t.co/R1hygT5ngI

TV ads set for digitally-driven comeback https://t.co/R1hygT5ngI

— Miguel López-Guzmán (@Miguel_LG) June 13, 2018

New internet era faces legal challenges https://t.co/CuOwjcBLQi

New internet era faces legal challenges https://t.co/CuOwjcBLQi

— Miguel López-Guzmán (@Miguel_LG) June 12, 2018

Samsung proporcionará a LaLiga tecnología durante los próximos tres años https://t.co/kEeKjcfqTd

Samsung proporcionará a LaLiga tecnología durante los próximos tres años https://t.co/kEeKjcfqTd

— Miguel López-Guzmán (@Miguel_LG) June 8, 2018

CMOs Report Big Increases For Digital, Not-So-Much For Traditional Media https://t.co/5wOzUGmJxp

CMOs Report Big Increases For Digital, Not-So-Much For Traditional Media https://t.co/5wOzUGmJxp

— Miguel López-Guzmán (@Miguel_LG) June 8, 2018

Search Is Back, And It's Eating Display's Lunch https://t.co/fUVaY56u6D

Search Is Back, And It's Eating Display's Lunch https://t.co/fUVaY56u6D

— Miguel López-Guzmán (@Miguel_LG) June 4, 2018

12 key takeaways (and some industry insight) from Mary Meeker's 2018 Internet Trends Report https://t.co/aFGF5QhT2a

12 key takeaways (and some industry insight) from Mary Meeker's 2018 Internet Trends Report https://t.co/aFGF5QhT2a

— Miguel López-Guzmán (@Miguel_LG) June 4, 2018

As Netflix Becomes Most Valuable Media Company, Will Ads Follow? https://t.co/KOQJdydaoU

As Netflix Becomes Most Valuable Media Company, Will Ads Follow? https://t.co/KOQJdydaoU

— Miguel López-Guzmán (@Miguel_LG) May 30, 2018

Only A Third Of Consumers Opting In To GDPR Compliance https://t.co/DKlwley9bt

Only A Third Of Consumers Opting In To GDPR Compliance https://t.co/DKlwley9bt

— Miguel López-Guzmán (@Miguel_LG) May 28, 2018

Réquiem por el ‘a ver qué echan por la tele’ https://t.co/A5Fziz3iRr

Réquiem por el ‘a ver qué echan por la tele’ https://t.co/A5Fziz3iRr

— Miguel López-Guzmán (@Miguel_LG) May 27, 2018

Will Less Clutter, Shorter Commercial Pods Matter? https://t.co/eqUf15mAQu

Will Less Clutter, Shorter Commercial Pods Matter? https://t.co/eqUf15mAQu

— Miguel López-Guzmán (@Miguel_LG) May 24, 2018

Nielsen Ratings Are Dead -- Long Live Audience-Targeting Capabilities? https://t.co/SSUmwosVB6

Nielsen Ratings Are Dead -- Long Live Audience-Targeting Capabilities? https://t.co/SSUmwosVB6

— Miguel López-Guzmán (@Miguel_LG) May 22, 2018

Las marcas están disminuyendo la actividad en Facebook https://t.co/tSaWKLOsAJ

Las marcas están disminuyendo la actividad en Facebook https://t.co/tSaWKLOsAJ

— Miguel López-Guzmán (@Miguel_LG) May 21, 2018

La era Laso: más títulos en 7 años que en los 25 anteriores - https://t.co/y4xc3aJPGf https://t.co/hxEXZThp7C

La era Laso: más títulos en 7 años que en los 25 anteriores - https://t.co/y4xc3aJPGf https://t.co/hxEXZThp7C

— Miguel López-Guzmán (@Miguel_LG) May 20, 2018

Facebook expands its list of marketing partners, while limiting what view tags can do https://t.co/dFqk0PIlXf

Facebook expands its list of marketing partners, while limiting what view tags can do https://t.co/dFqk0PIlXf

— Miguel López-Guzmán (@Miguel_LG) May 17, 2018

España, a la cabeza de Europa en consumo de audio online https://t.co/OCk4AMAvd4

España, a la cabeza de Europa en consumo de audio online https://t.co/OCk4AMAvd4

— Miguel López-Guzmán (@Miguel_LG) May 11, 2018

Google's Work With IAB In-App Viewability Will Lead To Mobile Ad Changes https://t.co/rEPd70Sd9V

Google's Work With IAB In-App Viewability Will Lead To Mobile Ad Changes https://t.co/rEPd70Sd9V

— Miguel López-Guzmán (@Miguel_LG) May 11, 2018

Univision To Launch 'Netflix For Spanish-Language Content' https://t.co/xew77TWrY0

Univision To Launch 'Netflix For Spanish-Language Content' https://t.co/xew77TWrY0

— Miguel López-Guzmán (@Miguel_LG) May 9, 2018

Google's removal of DoubleClick ID presents litany of issues for brands, agencies https://t.co/jPqGFLaZql

Google's removal of DoubleClick ID presents litany of issues for brands, agencies https://t.co/jPqGFLaZql

— Miguel López-Guzmán (@Miguel_LG) May 9, 2018

Google consolidates its news services https://t.co/lkmzHe5uNU

Google consolidates its news services https://t.co/lkmzHe5uNU

— Miguel López-Guzmán (@Miguel_LG) May 9, 2018

New research: the six-second ad experience https://t.co/2JZ9lf7Hda

New research: the six-second ad experience https://t.co/2JZ9lf7Hda

— Miguel López-Guzmán (@Miguel_LG) May 9, 2018

M-Commerce Declines: We Still Love Big Screens https://t.co/TqUBiPa6dN

M-Commerce Declines: We Still Love Big Screens https://t.co/TqUBiPa6dN

— Miguel López-Guzmán (@Miguel_LG) May 8, 2018

Google Gaining On Amazon In Smart Speaker Race https://t.co/rvLgiIEq6B

Google Gaining On Amazon In Smart Speaker Race https://t.co/rvLgiIEq6B

— Miguel López-Guzmán (@Miguel_LG) May 4, 2018

Online media time to pass linear TV in 2018 https://t.co/qT00xYSOWr

Online media time to pass linear TV in 2018 https://t.co/qT00xYSOWr

— Miguel López-Guzmán (@Miguel_LG) May 4, 2018

Facebook nos lo pone más difícil para segmentar https://t.co/xm0Xs1QyTm

Facebook nos lo pone más difícil para segmentar https://t.co/xm0Xs1QyTm

— Miguel López-Guzmán (@Miguel_LG) May 3, 2018

ComScore Adds 'Advanced Audiences' To Media Metrix Platform https://t.co/fMihBGYe94

ComScore Adds 'Advanced Audiences' To Media Metrix Platform https://t.co/fMihBGYe94

— Miguel López-Guzmán (@Miguel_LG) May 3, 2018

Traditional TV Cord-Cutting Is Global Trend https://t.co/sJmQrUwdCJ

Traditional TV Cord-Cutting Is Global Trend https://t.co/sJmQrUwdCJ

— Miguel López-Guzmán (@Miguel_LG) May 3, 2018

Down with viewability: MRC chief says it's time to move past 'marketplace fixation' https://t.co/rGYDOBcxyn

Down with viewability: MRC chief says it's time to move past 'marketplace fixation' https://t.co/rGYDOBcxyn

— Miguel López-Guzmán (@Miguel_LG) May 3, 2018

The changing face of retail: top trends and challenges https://t.co/crs49rWM51

The changing face of retail: top trends and challenges https://t.co/crs49rWM51

— Miguel López-Guzmán (@Miguel_LG) April 27, 2018

IAB Releases Branded Content Creation, Distribution Guide https://t.co/axXaJxBjGp

IAB Releases Branded Content Creation, Distribution Guide https://t.co/axXaJxBjGp

— Miguel López-Guzmán (@Miguel_LG) April 26, 2018

Data Shows Personalized Omnichannel Strategies No Longer An Option https://t.co/6jKPbiTIgz

Data Shows Personalized Omnichannel Strategies No Longer An Option https://t.co/6jKPbiTIgz

— Miguel López-Guzmán (@Miguel_LG) April 25, 2018

Four influencer marketing trends for 2018 https://t.co/GlFDdIpDyH

Four influencer marketing trends for 2018 https://t.co/GlFDdIpDyH

— Miguel López-Guzmán (@Miguel_LG) April 25, 2018

La inversión publicitaria cae durante el primer trimestre de 2018, un 1,62% https://t.co/F8mvqM4GJg

La inversión publicitaria cae durante el primer trimestre de 2018, un 1,62% https://t.co/F8mvqM4GJg

— Miguel López-Guzmán (@Miguel_LG) April 24, 2018

Automoción, Retail y Viajes,tres sectores más activos en publicidad programática https://t.co/wNJwFfnBhm

Automoción, Retail y Viajes,tres sectores más activos en publicidad programática https://t.co/wNJwFfnBhm

— Miguel López-Guzmán (@Miguel_LG) April 18, 2018

AI Nudges Experiences Forward https://t.co/MjGAbMWbtw

AI Nudges Experiences Forward https://t.co/MjGAbMWbtw

— Miguel López-Guzmán (@Miguel_LG) April 18, 2018

Mobile Advertisers Signal Lack Of Confidence In Third-Party Measurement https://t.co/SNeaJ9lpAV

Mobile Advertisers Signal Lack Of Confidence In Third-Party Measurement https://t.co/SNeaJ9lpAV

— Miguel López-Guzmán (@Miguel_LG) April 18, 2018

Forecast: Global Pay TV Revenues To Decline By 2023, Subscriptions Will Rise https://t.co/Fd3igq8PKz

Forecast: Global Pay TV Revenues To Decline By 2023, Subscriptions Will Rise https://t.co/Fd3igq8PKz

— Miguel López-Guzmán (@Miguel_LG) April 17, 2018

Is your data giving you a clear customer picture? https://t.co/aT5Hddes2G

Is your data giving you a clear customer picture? https://t.co/aT5Hddes2G

— Miguel López-Guzmán (@Miguel_LG) April 17, 2018

Google's Chrome Ad Blocker Will Not Harm The Advertising Industry https://t.co/RsvoDSkKjB

Google's Chrome Ad Blocker Will Not Harm The Advertising Industry https://t.co/RsvoDSkKjB

— Miguel López-Guzmán (@Miguel_LG) April 16, 2018

Facebook & Instagram ads granted accreditation by the Media Rating Council https://t.co/dGHsmzjlmV

Facebook & Instagram ads granted accreditation by the Media Rating Council https://t.co/dGHsmzjlmV

— Miguel López-Guzmán (@Miguel_LG) April 6, 2018

IAB Releases Guidelines For IFAs On OTT Platforms https://t.co/kcM0BrcnK6

IAB Releases Guidelines For IFAs On OTT Platforms https://t.co/kcM0BrcnK6

— Miguel López-Guzmán (@Miguel_LG) April 5, 2018

Why Aren't We Buying On Attention? https://t.co/LMpY8gR0cN

Why Aren't We Buying On Attention? https://t.co/LMpY8gR0cN

— Miguel López-Guzmán (@Miguel_LG) April 4, 2018

Most Hard News Publishers Not Affected By Facebook Algorithm Changes: Report https://t.co/ob9t3ctC8j

Most Hard News Publishers Not Affected By Facebook Algorithm Changes: Report https://t.co/ob9t3ctC8j

— Miguel López-Guzmán (@Miguel_LG) April 4, 2018

Nace Suscribe with Google, una apuesta por el contenido de pago https://t.co/E4qTNL4xSY

Nace Suscribe with Google, una apuesta por el contenido de pago https://t.co/E4qTNL4xSY

— Miguel López-Guzmán (@Miguel_LG) April 3, 2018

YouTube launches 'TrueView for reach' format to help brands catch a 'scattered' set of eyeballs https://t.co/TE0dzwHeM0

YouTube launches 'TrueView for reach' format to help brands catch a 'scattered' set of eyeballs https://t.co/TE0dzwHeM0

— Miguel López-Guzmán (@Miguel_LG) April 3, 2018

Here's why Google just snagged popular GIF platform Tenor https://t.co/ZDaR1U8Io0

Here's why Google just snagged popular GIF platform Tenor https://t.co/ZDaR1U8Io0

— Miguel López-Guzmán (@Miguel_LG) March 28, 2018

Adobe Adds TVSquared Television Measurement, Syncs With Search https://t.co/eFCnTxIGiZ

Adobe Adds TVSquared Television Measurement, Syncs With Search https://t.co/eFCnTxIGiZ

— Miguel López-Guzmán (@Miguel_LG) March 28, 2018

Coca-Cola is breaking the agency model to experiment with crowd-sourced creative briefs https://t.co/xS4gMURLNx

Coca-Cola is breaking the agency model to experiment with crowd-sourced creative briefs https://t.co/xS4gMURLNx

— Miguel López-Guzmán (@Miguel_LG) March 28, 2018

Kantar Worldpanel: La publicidad en TV aporta 1 de cada 5 compradores de una marca https://t.co/1l180JEKXj

Kantar Worldpanel: La publicidad en TV aporta 1 de cada 5 compradores de una marcahttps://t.co/1l180JEKXj

— Miguel López-Guzmán (@Miguel_LG) March 27, 2018

Google Working On Non-Personalized Ad-Serving Option To Comply With GDPR https://t.co/wv3hzUVMAe

Google Working On Non-Personalized Ad-Serving Option To Comply With GDPRhttps://t.co/wv3hzUVMAe

— Miguel López-Guzmán (@Miguel_LG) March 27, 2018

Google announces third-party measurement expansions with MRC, Nielsen, comScore https://t.co/TJm2jDqdS2

Google announces third-party measurement expansions with MRC, Nielsen, comScorehttps://t.co/TJm2jDqdS2

— Miguel López-Guzmán (@Miguel_LG) March 22, 2018

YouTube to 'frustrate' some users with ads so they pay for music https://t.co/QiKx7XKgJp

YouTube to 'frustrate' some users with ads so they pay for musichttps://t.co/QiKx7XKgJp

— Miguel López-Guzmán (@Miguel_LG) March 22, 2018

New Viewability Standards May Give Extra Credit to Ads That Play Longer https://t.co/7ruU2ZqCR7

New Viewability Standards May Give Extra Credit to Ads That Play Longerhttps://t.co/7ruU2ZqCR7

— Miguel López-Guzmán (@Miguel_LG) March 21, 2018

Facebook introduces ‘store sales optimization’ and other ad improvements for retailers https://t.co/a5iBTYYXjt

Facebook introduces ‘store sales optimization’ and other ad improvements for retailershttps://t.co/a5iBTYYXjt

— Miguel López-Guzmán (@Miguel_LG) March 20, 2018

Adobe Takes Its Advertising Academy Global https://t.co/3mQy8nlNCb

Adobe Takes Its Advertising Academy Globalhttps://t.co/3mQy8nlNCb

— Miguel López-Guzmán (@Miguel_LG) March 20, 2018

Google Moves Aggressively Into In-App Ads, Launches Open Bidding https://t.co/gV9UjFuxNR

Google Moves Aggressively Into In-App Ads, Launches Open Biddinghttps://t.co/gV9UjFuxNR

— Miguel López-Guzmán (@Miguel_LG) March 16, 2018

Mercadona Online llegará en el segundo semestre de 2018 https://t.co/eBi1nkjwcD

Mercadona Online llegará en el segundo semestre de 2018https://t.co/eBi1nkjwcD

— Miguel López-Guzmán (@Miguel_LG) March 15, 2018

Google to Prioritize Stories for Papers' Paying Readers https://t.co/5x4OCBU9C0

Google to Prioritize Stories for Papers' Paying Readershttps://t.co/5x4OCBU9C0

— Miguel López-Guzmán (@Miguel_LG) March 15, 2018

Digitas drops LBi from its name as it moves closer to Publicis Groupe’s media business https://t.co/oAyJ2bISGp

Digitas drops LBi from its name as it moves closer to Publicis Groupe’s media businesshttps://t.co/oAyJ2bISGp

— Miguel López-Guzmán (@Miguel_LG) March 13, 2018

¿Por qué empieza tan tarde el prime time español? https://t.co/S7ej1stdkv via @ZenithESP

¿Por qué empieza tan tarde el prime time español? https://t.co/S7ej1stdkv via @ZenithESP

— Miguel López-Guzmán (@Miguel_LG) March 13, 2018

Google champions 'assistive' brands https://t.co/SFriQDVOYC

Google champions 'assistive' brandshttps://t.co/SFriQDVOYC

— Miguel López-Guzmán (@Miguel_LG) March 12, 2018

Kantar Media Enters E-Commerce With Focus On Amazon Paid Search https://t.co/GKVRhX4Feg

Kantar Media Enters E-Commerce With Focus On Amazon Paid Searchhttps://t.co/GKVRhX4Feg

— Miguel López-Guzmán (@Miguel_LG) March 9, 2018

Fox To Dramatically Cut Prime-Time Ads, Increase Brand Content https://t.co/wGo9LcH7ql

Fox To Dramatically Cut Prime-Time Ads, Increase Brand Contenthttps://t.co/wGo9LcH7ql

— Miguel López-Guzmán (@Miguel_LG) March 8, 2018

Let's Try to See Clearly on Blockchain for Advertising https://t.co/F66SJNt0rF

Let's Try to See Clearly on Blockchain for Advertisinghttps://t.co/F66SJNt0rF

— Miguel López-Guzmán (@Miguel_LG) March 8, 2018

Facebook estrena Breaking News https://t.co/9Q1CrSViyZ

Facebook estrena Breaking Newshttps://t.co/9Q1CrSViyZ

— Miguel López-Guzmán (@Miguel_LG) March 7, 2018

Nielsen Launches Forecast Tool For Audience Segments https://t.co/D8UZVowCsL

Nielsen Launches Forecast Tool For Audience Segmentshttps://t.co/D8UZVowCsL

— Miguel López-Guzmán (@Miguel_LG) March 7, 2018

'Attention' To Be New Language For TV Ads https://t.co/Fe466esPEQ

'Attention' To Be New Language For TV Adshttps://t.co/Fe466esPEQ

— Miguel López-Guzmán (@Miguel_LG) March 2, 2018

When Procter & Gamble Cut $200 Million in Digital Ad Spend, It Increased Its Reach 10% – Adweek https://t.co/LTiln3V0wk

When Procter & Gamble Cut $200 Million in Digital Ad Spend, It Increased Its Reach 10% – Adweek https://t.co/LTiln3V0wk

— Miguel López-Guzmán (@Miguel_LG) March 2, 2018

Amazon gana posiciones en el hogar con la compra de Ring https://t.co/9U1dhThzBw

Amazon gana posiciones en el hogar con la compra de Ring https://t.co/9U1dhThzBw

— Miguel López-Guzmán (@Miguel_LG) March 1, 2018

From daypart to personal prime time https://t.co/mafNA64hl0

From daypart to personal prime timehttps://t.co/mafNA64hl0

— Miguel López-Guzmán (@Miguel_LG) February 28, 2018

Kantar Millward Brown figures show that advertisers are just not hitting the mark https://t.co/IFnPDSuIbg

Kantar Millward Brown figures show that advertisers are just not hitting the markhttps://t.co/IFnPDSuIbg

— Miguel López-Guzmán (@Miguel_LG) February 28, 2018

Short-Term Gains Slowing Long-Term Transformation: Study https://t.co/TzEf6Dzlcn

Short-Term Gains Slowing Long-Term Transformation: Studyhttps://t.co/TzEf6Dzlcn

— Miguel López-Guzmán (@Miguel_LG) February 27, 2018

Google Releases Leaderboard At MWC To Rank Web Site Speed, Tools To Verify Increases https://t.co/bI34zRnWJQ

Google Releases Leaderboard At MWC To Rank Web Site Speed, Tools To Verify Increaseshttps://t.co/bI34zRnWJQ

— Miguel López-Guzmán (@Miguel_LG) February 27, 2018

Facebook Declines In Referral Traffic: Google, Pinterest, Others Rise https://t.co/Awit4quLaU

Facebook Declines In Referral Traffic: Google, Pinterest, Others Risehttps://t.co/Awit4quLaU

— Miguel López-Guzmán (@Miguel_LG) February 26, 2018

TV ads need online back-up https://t.co/pUh18gftub

TV ads need online back-uphttps://t.co/pUh18gftub

— Miguel López-Guzmán (@Miguel_LG) February 21, 2018

Google Chrome To Block All Ads On Sites That Don't Comply With 'Better Ads' https://t.co/HXWJHB3ftM

Google Chrome To Block All Ads On Sites That Don't Comply With 'Better Ads'https://t.co/HXWJHB3ftM

— Miguel López-Guzmán (@Miguel_LG) February 19, 2018

¿Cuándo estallará la burbuja de las series de televisión? | Cultura https://t.co/UKEP2r0G2z

¿Cuándo estallará la burbuja de las series de televisión? | Cultura https://t.co/UKEP2r0G2z

— Miguel López-Guzmán (@Miguel_LG) February 16, 2018

How customer lifetime value analysis is transforming partner marketing https://t.co/J0qEqdzfJW

How customer lifetime value analysis is transforming partner marketinghttps://t.co/J0qEqdzfJW

— Miguel López-Guzmán (@Miguel_LG) February 14, 2018

Unilever calls out @facebook @Google - clean up or no more #DigitalMarketing spend @seanhargrave https://t.co/LeN8wMHA8Y

Unilever calls out @facebook @Google - clean up or no more #DigitalMarketing spend @seanhargrave https://t.co/LeN8wMHA8Y

— Miguel López-Guzmán (@Miguel_LG) February 13, 2018

Amazon set to introduce b2b delivery service in latest disruption move https://t.co/0TTj7uSwz9

Amazon set to introduce b2b delivery service in latest disruption movehttps://t.co/0TTj7uSwz9

— Miguel López-Guzmán (@Miguel_LG) February 12, 2018

An Industry Effort to Block 'Annoying' Ads is Quietly Fueled by Google Data https://t.co/Ky6QRY8FPq

An Industry Effort to Block 'Annoying' Ads is Quietly Fueled by Google Datahttps://t.co/Ky6QRY8FPq

— Miguel López-Guzmán (@Miguel_LG) February 12, 2018

Researchers: Anti-Ad-Blockers 52x More Common, Develop Anti-Anti-Ad-Blocker https://t.co/4yhyx6zEOl

Researchers: Anti-Ad-Blockers 52x More Common, Develop Anti-Anti-Ad-Blockerhttps://t.co/4yhyx6zEOl

— Miguel López-Guzmán (@Miguel_LG) February 9, 2018

Understanding 'trust' and 'consent' are the real keys to embracing GDPR https://t.co/pa7uerFqZ6

Understanding 'trust' and 'consent' are the real keys to embracing GDPRhttps://t.co/pa7uerFqZ6

— Miguel López-Guzmán (@Miguel_LG) February 9, 2018

Nielsen To Measure Branded Integrations https://t.co/HQJVEmKUz8

Nielsen To Measure Branded Integrationshttps://t.co/HQJVEmKUz8

— Miguel López-Guzmán (@Miguel_LG) February 8, 2018

Comscore reporta variaciones de hasta el 80% del tráfico tras implementar el panel iOS https://t.co/YyPdBuCJJC

Comscore reporta variaciones de hasta el 80% del tráfico tras implementar el panel iOShttps://t.co/YyPdBuCJJC

— Miguel López-Guzmán (@Miguel_LG) February 5, 2018

Google Real-Time Triggers Close Gap Between Digital And TV Advertising https://t.co/cKF1xGj4W7

Google Real-Time Triggers Close Gap Between Digital And TV Advertisinghttps://t.co/cKF1xGj4W7

— Miguel López-Guzmán (@Miguel_LG) February 5, 2018