"We are able to show, at a campaign level, how linear and streaming complement each other to reach heavy linear viewers, as well as light linear and cord-cutting audiences," @SamsungEspana https://t.co/jGNK5NCqJo
— Miguel López-Guzmán (@Miguel_LG) December 16, 2020
miércoles, 16 de diciembre de 2020
"We are able to show, at a campaign level, how linear and streaming complement each other to reach heavy linear viewers, as well as light linear and cord-cutting audiences," @SamsungEspana https://t.co/jGNK5NCqJo
martes, 24 de noviembre de 2020
"If these legal actions against the browser monopoly end the lockdown of persistent IDs by the internet giants, it will lead to a more neutral and democratized internet" https://t.co/jCUKHmUwvT @AdExchanger
"If these legal actions against the browser monopoly end the lockdown of persistent IDs by the internet giants, it will lead to a more neutral and democratized internet" https://t.co/jCUKHmUwvT @AdExchanger
— Miguel López-Guzmán (@Miguel_LG) November 24, 2020
miércoles, 18 de noviembre de 2020
Más que merecido Charles https://t.co/PT4jcCTnKQ
Más que merecido Charles https://t.co/PT4jcCTnKQ
— Miguel López-Guzmán (@Miguel_LG) November 18, 2020
martes, 29 de septiembre de 2020
In normal times, Spain’s political dysfunction was less obvious. But the pandemic has revealed a painful truth: Incompetence costs lives and ruins economies https://t.co/rzKRP0BuKj
In normal times, Spain’s political dysfunction was less obvious. But the pandemic has revealed a painful truth: Incompetence costs lives and ruins economieshttps://t.co/rzKRP0BuKj
— Miguel López-Guzmán (@Miguel_LG) September 29, 2020
lunes, 10 de agosto de 2020
How visual commerce is transforming the customer experience https://t.co/46KHLMBGQV a través de @marketingland
How visual commerce is transforming the customer experience https://t.co/46KHLMBGQV a través de @marketingland
— Miguel López-Guzmán (@Miguel_LG) August 10, 2020
sábado, 1 de agosto de 2020
miércoles, 29 de julio de 2020
lunes, 6 de julio de 2020
martes, 30 de junio de 2020
jueves, 25 de junio de 2020
Samsung Ads business grows, with higher ad-supported, free streaming time usage @SamsungUS https://t.co/9ashU17N36 A key part of Samsung Ads activity has been its growing Samsung TV Plus service, launched over a year ago
Samsung Ads business grows, with higher ad-supported, free streaming time usage @SamsungUS https://t.co/9ashU17N36 A key part of Samsung Ads activity has been its growing Samsung TV Plus service, launched over a year ago
— Miguel López-Guzmán (@Miguel_LG) June 25, 2020
Apple announced new privacy changes to its upcoming iOS 14 software that will significantly hinder how media buyers and brands target, measure and find consumers. https://t.co/xt08kyUyj0
Apple announced new privacy changes to its upcoming iOS 14 software that will significantly hinder how media buyers and brands target, measure and find consumers. https://t.co/xt08kyUyj0
— Miguel López-Guzmán (@Miguel_LG) June 25, 2020
martes, 23 de junio de 2020
A new report suggests that Google U.S. ad revenues this year will fall for the first time in more than a decade, while rivals Facebook and Amazon see continued growth. https://t.co/Pi97yXq6Pc
A new report suggests that Google U.S. ad revenues this year will fall for the first time in more than a decade, while rivals Facebook and Amazon see continued growth. https://t.co/Pi97yXq6Pc
— Miguel López-Guzmán (@Miguel_LG) June 23, 2020
lunes, 8 de junio de 2020
jueves, 21 de mayo de 2020
lunes, 27 de abril de 2020
Meeker: Strategic planning has never been more important | via @warceditors https://t.co/YkFy6475XQ
Meeker: Strategic planning has never been more important | via @warceditors https://t.co/YkFy6475XQ
— Miguel López-Guzmán (@Miguel_LG) April 27, 2020
miércoles, 4 de marzo de 2020
Time To Overhaul The Industry Data Labeling System https://t.co/71f99qihhG
Time To Overhaul The Industry Data Labeling System https://t.co/71f99qihhG
— Miguel López-Guzmán (@Miguel_LG) March 4, 2020
viernes, 28 de febrero de 2020
🤣🤣 @StarcomSpain Muchas gracias @IPMARK . Muy interesante y entretenido, como siempre https://t.co/srnijwmgry
🤣🤣 @StarcomSpain Muchas gracias @IPMARK . Muy interesante y entretenido, como siempre https://t.co/srnijwmgry
— Miguel López-Guzmán (@Miguel_LG) February 28, 2020
lunes, 17 de febrero de 2020
Data management platforms 'declining fast' as brands shift to first-party data https://t.co/DNKuBxlPV6
Data management platforms 'declining fast' as brands shift to first-party data https://t.co/DNKuBxlPV6
— Miguel López-Guzmán (@Miguel_LG) February 17, 2020
jueves, 6 de febrero de 2020
Chrome’s coming changes to video ad blocking could impact YouTube https://t.co/5ZY6aJg6bQ vía @marketingland
Chrome’s coming changes to video ad blocking could impact YouTube https://t.co/5ZY6aJg6bQ vía @marketingland
— Miguel López-Guzmán (@Miguel_LG) February 6, 2020