Adiós 2017, bienvenido 2018: balance, deseos y retos de los profesionales del sector @StarcomSpain @desquinas @Blue449ES https://t.co/90hUUbKmNs
— Miguel López-Guzmán (@Miguel_LG) December 28, 2017
jueves, 28 de diciembre de 2017
Adiós 2017, bienvenido 2018: balance, deseos y retos de los profesionales del sector @StarcomSpain @desquinas @Blue449ES https://t.co/90hUUbKmNs
miércoles, 27 de diciembre de 2017
Facebook Pages Can Now Add Click-to-WhatsApp Buttons to Their Boosted Organic Posts https://t.co/asKjUFDDv8
Facebook Pages Can Now Add Click-to-WhatsApp Buttons to Their Boosted Organic Posts https://t.co/asKjUFDDv8
— Miguel López-Guzmán (@Miguel_LG) December 27, 2017
jueves, 21 de diciembre de 2017
Kantar Millward Brown predice cambios drásticos en el ecosistema publicitario digital en 2018 https://t.co/Wicqxs4joF
Kantar Millward Brown predice cambios drásticos en el ecosistema publicitario digital en 2018https://t.co/Wicqxs4joF
— Miguel López-Guzmán (@Miguel_LG) December 21, 2017
miércoles, 20 de diciembre de 2017
Why Time Earned Should Be Video's New Standard https://t.co/r4MbShzrg7
Why Time Earned Should Be Video's New Standardhttps://t.co/r4MbShzrg7
— Miguel López-Guzmán (@Miguel_LG) December 20, 2017
Adobe: 62% of brands will take their programmatic media trading in-house by 2022 https://t.co/NtXBHAcFNW
Adobe: 62% of brands will take their programmatic media trading in-house by 2022https://t.co/NtXBHAcFNW
— Miguel López-Guzmán (@Miguel_LG) December 20, 2017
jueves, 14 de diciembre de 2017
EE UU pone fin a la neutralidad en la Red impulsada por Obama https://t.co/pjctg85lNt
EE UU pone fin a la neutralidad en la Red impulsada por Obama https://t.co/pjctg85lNt
— Miguel López-Guzmán (@Miguel_LG) December 14, 2017
Brands Now Get The Right ROI From Digital https://t.co/DUHymoZXVK
Brands Now Get The Right ROI From Digitalhttps://t.co/DUHymoZXVK
— Miguel López-Guzmán (@Miguel_LG) December 14, 2017
Print Isn’t Dead! These 7 Great Ads Showed the Medium at Its Best in 2017 https://t.co/sdGPZtq1oa
Print Isn’t Dead! These 7 Great Ads Showed the Medium at Its Best in 2017https://t.co/sdGPZtq1oa
— Miguel López-Guzmán (@Miguel_LG) December 14, 2017
miércoles, 13 de diciembre de 2017
Instagram ya permite el seguimiento de hashtags https://t.co/3Otff0DToa
Instagram ya permite el seguimiento de hashtagshttps://t.co/3Otff0DToa
— Miguel López-Guzmán (@Miguel_LG) December 13, 2017
YouTube TV is now available in more than 80 markets https://t.co/q7fnYTVNq0
YouTube TV is now available in more than 80 marketshttps://t.co/q7fnYTVNq0
— Miguel López-Guzmán (@Miguel_LG) December 13, 2017
martes, 12 de diciembre de 2017
Majority of consumers would withhold data despite benefit https://t.co/6BzACcPtWW
Majority of consumers would withhold data despite benefithttps://t.co/6BzACcPtWW
— Miguel López-Guzmán (@Miguel_LG) December 12, 2017
lunes, 11 de diciembre de 2017
MRC Releases Digital Audience Standard, Incorporates 'Duration Weighting' https://t.co/VCTA7xF9vE
MRC Releases Digital Audience Standard, Incorporates 'Duration Weighting'https://t.co/VCTA7xF9vE
— Miguel López-Guzmán (@Miguel_LG) December 11, 2017
Marketers need to shift data focus https://t.co/Rjq2IsGE3Y
Marketers need to shift data focushttps://t.co/Rjq2IsGE3Y
— Miguel López-Guzmán (@Miguel_LG) December 11, 2017
viernes, 8 de diciembre de 2017
IAB prepara un estándar para que la industria digital cumpla con la nueva legislación europea https://t.co/lr0kkzJSDO
IAB prepara un estándar para que la industria digital cumpla con la nueva legislación europeahttps://t.co/lr0kkzJSDO
— Miguel López-Guzmán (@Miguel_LG) December 8, 2017
jueves, 7 de diciembre de 2017
TV Tunes In To People-Based Marketing, The Next Data-Driven Frontier https://t.co/lr1xDIy6TK
TV Tunes In To People-Based Marketing, The Next Data-Driven Frontierhttps://t.co/lr1xDIy6TK
— Miguel López-Guzmán (@Miguel_LG) December 7, 2017
YouTube's Most Watched Ads For 2017 https://t.co/RqwKVtTIbF
YouTube's Most Watched Ads For 2017https://t.co/RqwKVtTIbF
— Miguel López-Guzmán (@Miguel_LG) December 7, 2017
Facebook earmarks a 'few billion dollars' for live sports https://t.co/a3j2NzA8Va
Facebook earmarks a 'few billion dollars' for live sportshttps://t.co/a3j2NzA8Va
— Miguel López-Guzmán (@Miguel_LG) December 7, 2017
Defining, evaluating and validating target audiences https://t.co/scks5CA0pB
Defining, evaluating and validating target audienceshttps://t.co/scks5CA0pB
— Miguel López-Guzmán (@Miguel_LG) December 7, 2017
martes, 5 de diciembre de 2017
The Rise Of Adviser Brands In The Mobile Journey https://t.co/JglGmaKgBf
The Rise Of Adviser Brands In The Mobile Journeyhttps://t.co/JglGmaKgBf
— Miguel López-Guzmán (@Miguel_LG) December 5, 2017
lunes, 4 de diciembre de 2017
Facebook anuncia un Messenger para niños | https://t.co/3UXpRfATC0
Facebook anuncia un Messenger para niños | https://t.co/3UXpRfATC0
— Miguel López-Guzmán (@Miguel_LG) December 4, 2017
Apple's New Operating System Will Kill the Cookie (and That's OK) https://t.co/zmXbkPR2k7
Apple's New Operating System Will Kill the Cookie (and That's OK)https://t.co/zmXbkPR2k7
— Miguel López-Guzmán (@Miguel_LG) December 4, 2017
Google revenue buoyed by Ads.txt adoption https://t.co/payis1TsSK
Google revenue buoyed by Ads.txt adoptionhttps://t.co/payis1TsSK
— Miguel López-Guzmán (@Miguel_LG) December 4, 2017