Digital Video Ad Revs Forecast To More Than Double On YouTube, Facebookhttps://t.co/AmQKeCHxn0
— Miguel López-Guzmán (@Miguel_LG) January 31, 2018
miércoles, 31 de enero de 2018
Digital Video Ad Revs Forecast To More Than Double On YouTube, Facebook https://t.co/AmQKeCHxn0
Line creates financial subsidiary to create and provide cryptocurrency, insurance and loans services https://t.co/Tu9IR4c7Qo
Line creates financial subsidiary to create and provide cryptocurrency, insurance and loans serviceshttps://t.co/Tu9IR4c7Qo
— Miguel López-Guzmán (@Miguel_LG) January 31, 2018
martes, 30 de enero de 2018
Microsoft to build Publicis Groupe's AI platform Marcel https://t.co/j25pz7fbK3
Microsoft to build Publicis Groupe's AI platform Marcel https://t.co/j25pz7fbK3
— Miguel López-Guzmán (@Miguel_LG) January 30, 2018
lunes, 29 de enero de 2018
What Google Chrome's Ad Block Feature Will Block https://t.co/fjPAnSnAg9
What Google Chrome's Ad Block Feature Will Blockhttps://t.co/fjPAnSnAg9
— Miguel López-Guzmán (@Miguel_LG) January 29, 2018
Is it time for an attention metric? https://t.co/RRsdqKAS5D
Is it time for an attention metric?https://t.co/RRsdqKAS5D
— Miguel López-Guzmán (@Miguel_LG) January 29, 2018
miércoles, 24 de enero de 2018
Snapchat will let non-users see Stories outside its app but won’t show them ads (yet) https://t.co/XMkL2lQnkC
Snapchat will let non-users see Stories outside its app but won’t show them ads (yet)https://t.co/XMkL2lQnkC
— Miguel López-Guzmán (@Miguel_LG) January 24, 2018
Agencies baulk as P&G plans to cut another 50% of agencies from its roster and bring more media capabilities in-house https://t.co/cFudlCZKsc
Agencies baulk as P&G plans to cut another 50% of agencies from its roster and bring more media capabilities in-househttps://t.co/cFudlCZKsc
— Miguel López-Guzmán (@Miguel_LG) January 24, 2018
martes, 23 de enero de 2018
Purpose can pay but metrics are needed | WARC https://t.co/VGitGjI5iP
Purpose can pay but metrics are needed | WARC https://t.co/VGitGjI5iP
— Miguel López-Guzmán (@Miguel_LG) January 23, 2018
lunes, 22 de enero de 2018
Google's six-second challenge finds agencies shrinking to fit fairy tales for Sundance https://t.co/fmb9qMN6iQ
Google's six-second challenge finds agencies shrinking to fit fairy tales for Sundancehttps://t.co/fmb9qMN6iQ
— Miguel López-Guzmán (@Miguel_LG) January 22, 2018
viernes, 19 de enero de 2018
OpenX Now Open For GDPR Business, Guarantees 100% Compliance https://t.co/XfcHQjovNO
OpenX Now Open For GDPR Business, Guarantees 100% Compliancehttps://t.co/XfcHQjovNO
— Miguel López-Guzmán (@Miguel_LG) January 19, 2018
jueves, 18 de enero de 2018
Kantar Advertising Report Finds Strong Synergies Between Facebook And TV https://t.co/IQvP2wAHGC
Kantar Advertising Report Finds Strong Synergies Between Facebook And TVhttps://t.co/IQvP2wAHGC
— Miguel López-Guzmán (@Miguel_LG) January 18, 2018
Clear Channel Outdoor Unveils 'Behavioral' Ad Network https://t.co/3sRRwdXU1f
Clear Channel Outdoor Unveils 'Behavioral' Ad Networkhttps://t.co/3sRRwdXU1f
— Miguel López-Guzmán (@Miguel_LG) January 18, 2018
Brand consideration may not be the best metric https://t.co/RDJyKPA01q
Brand consideration may not be the best metrichttps://t.co/RDJyKPA01q
— Miguel López-Guzmán (@Miguel_LG) January 18, 2018
martes, 16 de enero de 2018
Ads are integrated, consumers are unmoved | via @warceditors https://t.co/lkabg5Kugw
Ads are integrated, consumers are unmoved | via @warceditors https://t.co/lkabg5Kugw
— Miguel López-Guzmán (@Miguel_LG) January 16, 2018
lunes, 15 de enero de 2018
Ehrenberg-Bass dispels some myths about big brands https://t.co/btC0AFEWlm
Ehrenberg-Bass dispels some myths about big brandshttps://t.co/btC0AFEWlm
— Miguel López-Guzmán (@Miguel_LG) January 15, 2018
jueves, 11 de enero de 2018
Carta abierta de IAB y medios digitales asociados al Ministro sobre propuesta de Reglamento de e-Privacy https://t.co/yGihk9OCX1
Carta abierta de IAB y medios digitales asociados al Ministro sobre propuesta de Reglamento de e-Privacyhttps://t.co/yGihk9OCX1
— Miguel López-Guzmán (@Miguel_LG) January 11, 2018
NBC To Stream Olympics Video In Virtual Reality https://t.co/IRVWNOMnuT
NBC To Stream Olympics Video In Virtual Realityhttps://t.co/IRVWNOMnuT
— Miguel López-Guzmán (@Miguel_LG) January 11, 2018
viernes, 5 de enero de 2018
Netflix leaves London commuters a little uneasy with Black Mirror tube station take over https://t.co/RaGJ70gL01
Netflix leaves London commuters a little uneasy with Black Mirror tube station take overhttps://t.co/RaGJ70gL01
— Miguel López-Guzmán (@Miguel_LG) January 5, 2018
jueves, 4 de enero de 2018
Amazon Testing Alexa Sponsored Voice Ads https://t.co/7x1NwmaC9l
Amazon Testing Alexa Sponsored Voice Adshttps://t.co/7x1NwmaC9l
— Miguel López-Guzmán (@Miguel_LG) January 4, 2018
FMCG brands talk to Alexa https://t.co/apWw36lkst
FMCG brands talk to Alexahttps://t.co/apWw36lkst
— Miguel López-Guzmán (@Miguel_LG) January 4, 2018
miércoles, 3 de enero de 2018
Medidas que dan miedo. Puede ser peor el remedio que la enfermedad: Macron anuncia una ley contra las noticias falsas https://t.co/eUy2NNTyqq @el_pais
Medidas que dan miedo. Puede ser peor el remedio que la enfermedad: Macron anuncia una ley contra las noticias falsas https://t.co/eUy2NNTyqq @el_pais
— Miguel López-Guzmán (@Miguel_LG) January 3, 2018
Tracking Metrics in Social 3.0 https://t.co/9OQmytFfDj
Tracking Metrics in Social 3.0https://t.co/9OQmytFfDj
— Miguel López-Guzmán (@Miguel_LG) January 3, 2018
CES 2018: Tu nueva tele ya está antigua: las 8K y los televisores enormes serán tendencia en el CES 2018 https://t.co/DPjoa28Pq2
CES 2018: Tu nueva tele ya está antigua: las 8K y los televisores enormes serán tendencia en el CES 2018 https://t.co/DPjoa28Pq2
— Miguel López-Guzmán (@Miguel_LG) January 3, 2018
The State of Shoppable Media in 2017 and Its Future in the Coming Year https://t.co/dpVh7XMG7l
The State of Shoppable Media in 2017 and Its Future in the Coming Year https://t.co/dpVh7XMG7l
— Miguel López-Guzmán (@Miguel_LG) January 3, 2018
A browser you’ve never heard of is dethroning Google in Asia https://t.co/DOZ6Dp2qwX vía @WSJ
A browser you’ve never heard of is dethroning Google in Asia https://t.co/DOZ6Dp2qwX vía @WSJ
— Miguel López-Guzmán (@Miguel_LG) January 3, 2018
Tencent overtakes Facebook on market value https://t.co/wttSdGv9GP
Tencent overtakes Facebook on market valuehttps://t.co/wttSdGv9GP
— Miguel López-Guzmán (@Miguel_LG) January 3, 2018
martes, 2 de enero de 2018
Snapchat to introduce '2017 Story' and 'Stories Everywhere' feature to combat Facebook https://t.co/SB3WqtiwRF
Snapchat to introduce '2017 Story' and 'Stories Everywhere' feature to combat Facebookhttps://t.co/SB3WqtiwRF
— Miguel López-Guzmán (@Miguel_LG) January 2, 2018
Trends aren't just tech-related https://t.co/DD9Xwo2W11
Trends aren't just tech-relatedhttps://t.co/DD9Xwo2W11
— Miguel López-Guzmán (@Miguel_LG) January 2, 2018