Series interactivas, el nuevo reto de la televisión (y de Netflix) https://t.co/KIagEpjNJY via @ZenithESP
— Miguel López-Guzmán (@Miguel_LG) August 24, 2017
jueves, 24 de agosto de 2017
Series interactivas, el nuevo reto de la televisión (y de Netflix) https://t.co/KIagEpjNJY via @ZenithESP
miércoles, 23 de agosto de 2017
IAB Chief: EU ePrivacy regulation is a 'pernicious assault on free media' | WARC https://t.co/PDD9SONNpr
IAB Chief: EU ePrivacy regulation is a 'pernicious assault on free media' | WARC https://t.co/PDD9SONNpr
— Miguel López-Guzmán (@Miguel_LG) August 23, 2017
News becomes social battleground https://t.co/azQFT8jiMT
News becomes social battleground https://t.co/azQFT8jiMT
— Miguel López-Guzmán (@Miguel_LG) August 23, 2017
jueves, 17 de agosto de 2017
Marketplace, el Wallapop de Facebook, aterriza en España | Tecnología | EL PAÍS https://t.co/kAQHfd6flY
Marketplace, el Wallapop de Facebook, aterriza en España | Tecnología | EL PAÍS https://t.co/kAQHfd6flY
— Miguel López-Guzmán (@Miguel_LG) August 16, 2017
miércoles, 16 de agosto de 2017
MoviePass, el futuro del cine según Silicon Valley https://t.co/oH17m9wEdC
MoviePass, el futuro del cine según Silicon Valley https://t.co/oH17m9wEdC
— Miguel López-Guzmán (@Miguel_LG) August 16, 2017
martes, 15 de agosto de 2017
Facebook tests targeting ads to people who visited brands’ brick-and-mortar stores https://t.co/XaS6CXPiw0
Facebook tests targeting ads to people who visited brands’ brick-and-mortar stores https://t.co/XaS6CXPiw0
— Miguel López-Guzmán (@Miguel_LG) August 15, 2017
jueves, 10 de agosto de 2017
Facebook Is Finally Launching Its Long-Awaited Original Video Tab https://t.co/GGvhTHb8P7
Facebook Is Finally Launching Its Long-Awaited Original Video Tab https://t.co/GGvhTHb8P7
— Miguel López-Guzmán (@Miguel_LG) August 10, 2017
miércoles, 9 de agosto de 2017
Google warns a thousand brands over bad ads https://t.co/yrHgwSCwtM
Google warns a thousand brands over bad ads https://t.co/yrHgwSCwtM
— Miguel López-Guzmán (@Miguel_LG) August 9, 2017
Ikea Just Made a 25-Minute #ASMR Video, and It’s One of the Most Satisfying Ads Ever https://t.co/71FaDWeyMN
Ikea Just Made a 25-Minute #ASMR Video, and It’s One of the Most Satisfying Ads Ever https://t.co/71FaDWeyMN
— Miguel López-Guzmán (@Miguel_LG) August 9, 2017
Disney cuts ties with Netflix to launch own streaming service https://t.co/RSHJsNvkbZ
Disney cuts ties with Netflix to launch own streaming service https://t.co/RSHJsNvkbZ
— Miguel López-Guzmán (@Miguel_LG) August 9, 2017
lunes, 7 de agosto de 2017
OTT Metrics, Viewability And Fraud Pose Ongoing Concerns https://t.co/gb92G3PeHV
OTT Metrics, Viewability And Fraud Pose Ongoing Concerns https://t.co/gb92G3PeHV
— Miguel López-Guzmán (@Miguel_LG) August 7, 2017
Google Is About to Offer Publishers a Feature Similar to Snapchat’s Discover Stories – Adweek https://t.co/SOun8yOM6D
Google Is About to Offer Publishers a Feature Similar to Snapchat’s Discover Stories – Adweek https://t.co/SOun8yOM6D
— Miguel López-Guzmán (@Miguel_LG) August 7, 2017
YouTube's Fastest-Growing Audience Is In the Living Room and Advertisers Want in https://t.co/sY4NUsb2mC
YouTube's Fastest-Growing Audience Is In the Living Room and Advertisers Want in https://t.co/sY4NUsb2mC
— Miguel López-Guzmán (@Miguel_LG) August 7, 2017
Advertisers rush back to YouTube https://t.co/IqFHcpKr6V
Advertisers rush back to YouTube https://t.co/IqFHcpKr6V
— Miguel López-Guzmán (@Miguel_LG) August 7, 2017
martes, 1 de agosto de 2017
How frequency of exposure can maximise the resonance of digital ads https://t.co/Z5bCcNeNgm
How frequency of exposure can maximise the resonance of digital ads https://t.co/Z5bCcNeNgm
— Miguel López-Guzmán (@Miguel_LG) August 1, 2017